Creating a WOW Factor: Why Every Small Business Owner, Leader, and Manager Should Pay Attention
In today's crowded marketplace, creating a WOW factor isn't just a bonus—it's a game-changer. Small business owners, leaders, and managers who prioritize delivering exceptional, unexpected experiences see stronger customer loyalty, increased word-of-mouth referrals, and boosted sales. Companies like Zappos and Ritz-Carlton have built their success by going the extra mile, turning ordinary transactions into unforgettable moments. The numbers don’t lie: research shows that a 5% increase in customer retention can boost profits by up to 95%. The WOW factor isn't just about delighting your customers—it's about building a sustainable, thriving business.
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8 Things to Know About the Difference Between Service and Hospitality: Lessons from KFC and Chick-fil-A
To deliver true hospitality, it takes more than just good service; it requires a commitment to excellence through consistency. At 787 Coffee, we embrace what I call KNIFE—a framework to ensure every interaction leaves a lasting impression. KNIFE stands for Knowledge, No Resistance (Adaptability), Impactful, Friendly, and Elevating from the bunch. But achieving this consistently means building a strong foundation: consistent training, clear goals, transparent data sharing, and a values-driven culture. When our team is aligned with these principles, hospitality becomes second nature, and every human who walks through our doors feels the difference. Want to know more about how we bring KNIFE to life and create an unforgettable experience? Dive into the blog to learn how we take service and hospitality to a whole new level!
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Inspirational Story: How 787 Coffee Rose to the CO—100 Awards, Celebrating Small Business Excellence in America
Brandon Peña had a mission—to create something extraordinary with 787 Coffee—and he made that vision a reality. Through innovation, resilience, and a passion for community, his efforts have led 787 Coffee to be named one of the top 10 small businesses in America at the CO—100 Awards. Selected from over 14,000 applicants, 787 Coffee’s journey is a testament to the power of storytelling and a strong employee culture. From its roots in Puerto Rico to the stage at the Chamber of Commerce in Washington, D.C., Brandon and his team have proven that big dreams can lead to even bigger accomplishments. Read more about how they turned this dream into a national success story.
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Start YOUR Business Overcome Fear
Every Entrepreneur’s Journey Begins with a Dream
Every successful entrepreneur starts with a vision, but turning that dream into a thriving business comes with its challenges. The fear of failure, financial insecurity, and uncertainty often hold back even the most driven leaders. But here's the truth: feeling that fear is normal. It’s part of the process. In this blog, Brandon Ivan Peña dives deep into how to face and conquer these fears, empowering you to take the leap and start your own business with confidence.
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