Every business is a people business. Former AT&T CEO Anne Chow, who led a $35B unit, reveals her foundational beliefs: Leadership is a choice, and culture is your ultimate competitive advantage. Discover her 7 C’s—Character, Courage, Caring, and more—to transform your team, drive performance, and push for greatness today.

Leadership content at soybrandon.com

60% of workers are stuck in dead-end jobs and don't even know it. Here's the one red flag that reveals if you're wasting your career—and what to do about it before it's too late.

Why do some teams thrive while others barely survive? The answer isn't talent or resources—it's trust. Discover the 3 pillars of trust-powered leadership that transformed 787 Coffee and can transform your team too.

Chobani's founder slept on a factory floor for 5 years while building a $20 billion company. Sounds inspirational, right? Wrong. Here's why this story isn't about hustle culture—and why copying it could destroy your business instead of building it.

Hello future Entrepreneurs Elliot Nelson went from hiding on a beer keg during his chaotic grand opening to building 27 thriving restaurant locations. Discover the 5 business growth lessons every entrepreneur can apply today — from building community over products to creating systems that scale. Real strategies for real growth.

Hello future Entrepreneurs Elliot Nelson went from hiding on a beer keg during his chaotic grand opening to building 27 thriving restaurant locations. Discover the 5 business growth lessons every entrepreneur can apply today — from building community over products to creating systems that scale. Real strategies for real growth.

You can have the best business plan, the deepest pockets, and a Harvard MBA framed on your wall. But if you lack these three internal traits, your entrepreneurial journey ends before it begins. Success in entrepreneurship isn't about credentials or capital—it's about what's inside you. The mental grit. The emotional backbone. The internal compass that pushes you forward when everything is uncertain. Most aspiring entrepreneurs focus on tactics before traits, strategy before psychology. That's why most fail. The entrepreneurs who build brands that last aren't just skilled—they're psychologically fortified. They've learned to be comfortable in chaos, developed the persistence to outlast their competition, and embraced ownership so fully that nothing can shake them. Your internal traits predict your external results. Period.

Hello Future Entrepreneurs! SEO is the backbone of your website’s success. Discover what SEO means, why it’s essential, and the practical steps to start optimizing today.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

Hello Future Entrepreneurs! Paid ads can skyrocket your business when used strategically. This guide breaks down Google, Facebook, Instagram, LinkedIn, and TikTok ads—covering industries that benefit most, tips for success, common pitfalls, and the pros of each platform.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

Hello Future Entrepreneurs! Starting your first year in business? Learn the 10 essential social media basics every student and entrepreneur needs—how to choose the right platform, grow your audience, and build a loyal community through storytelling and engagement. Subscribe to Brandon Media for more insights to fuel your growth.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders