Hello Future Entrepreneurs! If you’re starting a business and have no clue what a marketing funnel is, this guide breaks it down into 4 easy steps. Learn how to attract customers, turn them into buyers, and keep them coming back with simple daily actions and free tools.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

Stop just managing. Learn to lead. Discover how to build the mindset, skills, and strategic vision of a true leader and turn your business hustle into a lasting empire.

Hello Future Entrepreneurs! Branding defines who you are; marketing shares it with the world. This guide breaks down the key differences, why both are essential, and how to strengthen each with practical tips. See how branding and marketing work hand in hand to boost visibility and business growth.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

Hello Future Entrepreneurs! Turning a startup into a real business takes more than passion. Learn 5 essential habits every entrepreneur and business student should master to build long-term success.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

Hello Future Entrepreneurs! Not a math human? No problem. Discover 5 simple tips to track your business numbers without a finance degree. Learn how to read revenue, expenses, profit, cash flow, and margins with easy exercises—even if you’re just starting out in business.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

Hello Leaders. Listen up. Everyone wants to talk about the "hustle," the big idea, the viral moment. But let me be real with you—the true secret to business growth isn't a single event. It's a boring, relentless, non-negotiable habit called consistency.

I’ve learned this building my businesses from the ground up, from a coffee farm to a full-blown brand. The difference between a startup that dies and a business that thrives isn't luck; it's the daily, disciplined work of showing up.

If you are serious about scaling your business and building something that lasts, stop chasing shortcuts and start mastering the fundamental.

The real entrepreneur secret behind billion-dollar success? It's not about startup funding or perfect business plans — it's about corazón and values. ZenBusiness co-founder Shanaz Hemmati transformed a simple business idea into a $1.7 billion company using three powerful principles that Business Labs teaches every entrepreneur: Be Fearless. Be Ethical. Be Passionate.

Hello Future Entrepreneurs! What do McDonald’s, Apple, and Nike all have in common? They mastered vision, systems, and storytelling. This blog breaks down their strategies into practical lessons that every beginning entrepreneur can use to scale.

Brandon Ivan Pena beginners guide learn how to build a long lasting business - business leadership authority for new entrepreneurs and startup founders

In the ever-evolving world of coffee, a leader must never stop learning. Follow Brandon as he unpacks his transformative experience at Expo Café CDMX, revealing key insights on innovation, community, and the future of the industry that will shape the path for SoyBrandon.com and its team.