You Don’t Have to Do This: The Power of Awareness, Simplicity, and Identity in Business
Ever feel like you’re spinning your wheels in business, chasing strategies that don’t stick? Stop. The answer isn’t in doing more—it’s in becoming more. Brandon Ivan Peña, a coffeepreneur, business coach, speaker, and the creative force behind 787 Coffee, knows this better than anyone. With his Simplify, Quantify, and Humanize approach, he’s built a global coffee empire and inspired entrepreneurs around the world to rethink what’s possible.
On soybrandon.com, we share the secrets to:
- Transforming obstacles into opportunities
- Building businesses that align with your identity
- Creating offers that pay for your dreams
Brandon’s methods have scaled 787 Coffee from a single farm in Puerto Rico to over 30 coffee shops, proving that with the right mindset, there’s no limit to what you can achieve. Whether you’re a small business owner, aspiring entrepreneur, or seasoned leader, his insights will simplify your path to success.
The Perfect Balance! Personal & Professional
As an entrepreneur, you have meetings, commitments, a team that depends on you, and a business that is constantly growing. This requires your attention, but sometimes you can focus more on your business than on your personal life. Sometimes you invest so much time at work that you forget to invest time in yourself ! Investing in yourself mentally and physically is the best investment YOU can make, but it can be difficult as a leader. In this BrandON blog, we will provide you with amazing tips you can follow to balance your life and keep pushing for GREATNESS!